Since 1993, at JHPIEGO we have incorporated MAQ
principles as an integral part of our ongoing country
programs worldwide. We will continue to draw upon the MAQ
Synergy of Interventions to challenge lingering medical
barriers; test ways to strengthen adherence to
guidelines; promote access to up-to-date, scientific
information; strengthen client-provider interaction; and
stress the critical role of service delivery guidelines
in providing an objective reference point for evaluating
FP/RH services. To achieve the objectives listed above in
a systematic and rigorous fashion, we will use the steps
in the PI process.
Recognizing that quality has been incorporated into
global activities that cross regions and that MAQ and PI
concepts and interventions are complementary, in February
2000 we created a Performance and Quality Improvement (PQI)
Division within the Learning and Performance Support
(LPS) Office at JHPIEGO. The PQI Division is seeking ways
to provide strengthened field support by linking the MAQ
and PI initiatives both conceptually and in the field.
The PQI Division will draw upon established MAQ
principles and standards to help define desired
performance standards. In tandem, the Division will use
the PI process to analyze actual performance gaps,
uncover root causes of poor performance, and “zero in”
on the most appropriate and cost-effective interventions
that will promote a “culture of quality.” Whenever
appropriate we will use the PI process as a means of
achieving the MAQ goal of improved access and quality. We
will use the PI process not only to remove or overcome
obstacles to improved performance but also to preserve or
enhance desired performance that already exists. We will
collaborate with other agencies on selected interventions
that offer the most promising returns on our mutual
investment in improved healthcare. We will incorporate
the PI approach during the planning and piloting stages
to test the linkages between MAQ and PI in the field.
How Do MAQ and PI Relate?
MAQ (and other quality initiatives) provide tools and
interventions that can feed into the PI process. In turn,
PI provides a systematic, step-by-step process that can
help achieve the MAQ goal of improved access and quality.
(See graphic below.)

Examples of MAQ/PI Integration in JHPIEGO Training in
Reproductive Health (TRH)
Programming
- In
February 2000, as part of the MAQ Initiative, a MAQ
Exchange was held in Ghana. Some of the regional action
plans developed at the Exchange identified the need to
strengthen supervision systems. In April 2000, a discrete
PI activity was held in Ghana. At a strategic meeting,
the Ghana PI for Infection Prevention (IP) working group
decided that strengthening supervision systems at all
levels would be one of its priority strategies. In 2001
we will build on the similarities between these two Ghana
activities by integrating (and we hope synergizing) MAQ
and PI initiatives. MAQ and PI will co-sponsor a PI for
IP assessment, followed by a stakeholders’ meeting that
will present the results of the assessment and develop an
action plan for strengthening supervisory systems in
Ghana.
- To
activate the synergies between MAQ and PI, JHPIEGO
programming staff are attempting to integrate MAQ and PI
(as reflected in the example above) whenever appropriate.
As a result, these staff members are receiving many
questions from the field. For example, What is the
relationship between quality improvement and performance
improvement? How does PI relate to MAQ? In November 2000,
JHPIEGO hosted a 3-day Performance and Quality
Improvement Workshop that helped staff respond to these
questions. The workshop oriented JHPIEGO programming
staff to performance and quality improvement. And, as
part of this workshop, participants explored the
relationship between MAQ and PI. In January 2001, this
workshop will be repeated at JHPIEGO for programming
staff who were unable to attend the November sessions.
PI Embraces MAQ Attributes
In examining the MAQ/PI relationship we have found
that PI embraces a number of the MAQ Attributes. For
example, the PI process is practical and realistic. PI
has been used extensively and successfully in US business
and industry, which demand these two attributes. In
addition, like MAQ, PI is impact-oriented. PI is geared
to produce “the biggest bang for the buck.” Also,
with its deliberate intention to select the most
appropriate among a range of potential interventions, PI
like MAQ prioritizes (puts “first things first”).
Like MAQ, PI is collaborative. PI encourages USAID
Cooperating Agencies (CAs) and other organizations to
pool their talents to achieve the greatest impact. And
finally, PI like MAQ is evidence-based. The PI process
calls for continuous monitoring and evaluation of
performance so that the selected interventions can be
validated or modified as needed to assure that healthcare
providers and institutions are empowered to deliver high
quality services to the client.
Integrated MAQ/Performance Improvement Framework
At JHPIEGO, we would like to build upon the
complementary aspects of MAQ and PI. We envision an
integrated quality and performance improvement framework
that can harmonize MAQ and PI initiatives. (See graphic
below.)

Click to view larger
version
Since its inception, the MAQ Initiative has worked to
establish internationally recognized, scientific and
evidence-based standards. These standards provide the
background and context within which the performance
improvement (PI) process can be activated by USAID. While
MAQ provides key concepts that can be used to establish,
define and standardize quality, PI provides a process
that can be used to implement MAQ practices and
strengthen MAQ principles. The MAQ Initiative has set
standards for desired performance in family planning and
reproductive health that are continuously updated,
monitored and expanded to keep pace with current best
practices. In essence, MAQ sets the stage upon which
performance improvement can be enacted.
Get and Maintain Stakeholder Agreement: Use the
MAQ Initiative as a wakeup call to advocate for improved
quality and access through improved performance of
organizations, systems, providers, communities and
clients. Use the MAQ Initiative to summon key
stakeholders to the table and then garner and sustain
their support. For example, the MAQ Exchange can be used
as a forum of interchange among USAID missions, their
country counterparts and USAID/Washington to gain the
consensus that is needed to promote and activate
performance and quality improvement initiatives. Use MAQ
both as an advocacy tool to get stakeholders to recognize
the need for guidelines and as a policy tool— an
international, state-of-the-art healthcare yardstick—against
which national guidelines can be measured.
Consider the Context
Consider the specific context (e.g., the mission,
goals and strategies of the organization or institution)
in which you will apply the PI process to achieve the MAQ
goal of improved access and quality. Be aware of the
cultural context (e.g., belief systems, social norms,
level of economic development). And be sure to examine
client, provider and community perspectives.
Step 1: Analyze Performance
Define desired performance: Use evidence-based
international guidance (e.g., the World Health
Organization’s Medical Eligibility Criteria for
Contraceptive Use, the MAQ Technical Guidance and
Competence Working Group’s Recommendations for Updating
Selected Practices in Contraceptive Use)and
country-specific policy documents(e.g., national service
delivery guidelines) to help define desired performance
at the global and national levels. Then, at the site
level, adapt these guidelines as precise performance
tools (e.g., up-to-date job aids and accurate job
descriptions) that reflect specific performance
expectations that are negotiated or developed between the
worker and supervisor. For performance areas in which
standards do not exist, guidance documents and tools that
define desired performance may need to be developed.
Describe actual performance and identify gaps:
MAQ brings to the table a set of clearly defined
interventions that can be used to narrow gaps found
between desired and actual performance.
- Use the
MAQ Synergy of Interventions to focus on specific areas
in which a gap may exist.
- Use the
PI process to analyze performance factors and pinpoint
the gap between actual and desired performance within a
specific in-country context.
Step 2: Find Root Causes: Why does the
performance gap exist? Use the PI process to determine
causes of poor performance.
Step 3: Select Interventions: What can be done
to close the performance gap?
- Use the
MAQ Synergy of Interventions as a menu of specific,
field-tested solutions from which to choose.
- Match MAQ
and other interventions to address causes of poor
performance.
MAQ Interventions
|
Common Causes of Poor
Performance
|
|
Standards/guidelines, indicators/certification,
job aids, organization of work
|
Unclear job expectations
|
|
Supportive supervision
|
Lack of performance feedback
|
|
Provider rewards/environment
|
Poor motivation
|
|
Leadership, problem solving
|
Weak management or leadership
|
|
Training
|
Deficient knowledge and skills
|
|
Supplies/logistics
|
Inadequate facilities, equipment or supplies
|
|
Client engagement, community engagement
|
Lack of client/community sense of ownership and
action to improve quality
|
- Use the
PI process to select the most appropriate, timely and
cost-effective intervention(s) from among many potential
remedies. Select those interventions that are strongly
and directly related to the root causes (i.e.,
interventions that will alleviate the root causes and
close the performance gap). Be sure that the
interventions selected are ones that will actually
address the root causes of the problem. Do not select an
intervention simply because the implementing organization
is comfortable with it.
- If the
organization itself cannot address the interventions that
match the root causes, step outside the box to look for
and team with partners and collaborators who can.
Step 4: Implement Interventions: Use MAQ and
other materials (e.g., MAQ Exchange modules, MAQ Papers)
to provide approaches and tools for selected
interventions. Use the momentum inherent in the PI
process as a catalyst for implementing selected MAQ
interventions.
Step 5: Monitor and Evaluate Performance:
Throughout
the process, use lists of quality indicators (e.g., Quick
Investigation of Quality/QIQ) to measure the impact of
MAQ/PI interventions. Adjust interventions, as needed,
based on evaluation results.